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BackMarket logo.
Colordark, light, warm, monochrome, muted, high-contrast
Typesans-serif
Moodprofessional, bold, energetic
TagsSecondary market, Refurbished electronics, Sustainable commerce, Letter B, [\\\"Two words\\\"], Arrow, Geometric, Letterform, Sans-Serif, animated, monochromatic, neutral
Palette
#000000
#FFFFFF
#6D6D6D
Summary
BackMarket logo.
Visual description
A white logo on a black background featuring a stylized symbol followed by the text Back Market. The symbol consists of a square with a cutout arrow pointing left. The typeface is a bold, clean sans-serif.
Key takeaway
Integrating a directional arrow into a geometric shape to create a compact, functional brand mark.
Reuse notes
Reach for this when designing a logo for e-commerce & dtc. Pairs with modern, bold identity systems. Original by Studio Herrstrom.
