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Bold white wordmark with lightning bolt and dot accents, featuring a registered trademark symbol on a bright green background.
Summary
Bold white wordmark with lightning bolt and dot accents, featuring a registered trademark symbol on a bright green background.
Visual description
The logo features the word JAM repeated twice in a bold, white, sans-serif typeface against a solid green background. A stylized lightning bolt symbol replaces the letter M in both words, with a small dot positioned beneath each bolt.
Key takeaway
Replace a letter with a thematic symbol that maintains the overall silhouette and rhythm of the wordmark.
Reuse notes
Reach for this when designing a wordmark for food & drink, e-commerce & dtc. Pairs with energetic, bold identity systems. Original by Lukas Rendl.
