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Minimalist wordmark with geometric plus and minus symbols replacing letters, using black text with green and red accent marks.
Colordark, cool, warm, monochrome, muted, high-contrast
Typesans-serif, all-caps
Moodprofessional, calm
Industryfintech, healthcare, saas
Tagsplus minus, mathematical, balance, financial, healthcare, registered trademark, Two words, Letterform, Cross, Abstract, Sans-Serif, Bold, Uppercase, Corporate, wordmark, wordmark: PI+S MIN-S, monochromatic, neutral
Palette
#F2F2F2
#262626
#878787
Summary
Minimalist wordmark with geometric plus and minus symbols replacing letters, using black text with green and red accent marks.
Visual description
The logo features the words Pl+s and Min-s stacked vertically in a black sans-serif typeface. A green plus sign replaces the letter u in the top word, and a red minus sign replaces the letter u in the bottom word.
Key takeaway
Use a mathematical symbol to replace a visually similar letter to create a literal visual pun.
Reuse notes
Reach for this when designing a wordmark for health & wellness, fintech. Pairs with modern, minimal identity systems. Original by Alavisuals.
