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A bold Nike x Dropcity design week poster system in blue and white with a graphic installation shot and editorial-style annual cover.
Summary
A bold Nike x Dropcity design week poster system in blue and white with a graphic installation shot and editorial-style annual cover.
Visual description
A vertical poster featuring a large blue Nike swoosh and "airlab" wordmark centered over a pale blue, organic 3D shape. Bold blue sans-serif typography is aligned to the left margin at the top and bottom, while small technical data is scattered in the upper corners. The color palette is limited to a bright royal blue and a light grey-white background with visible fold lines.
Key takeaway
Use a high-contrast, oversized central graphic to anchor the composition while pushing all informational text to the extreme edges of the layout.
Reuse notes
Reach for this as a identity system reference. Pairs with typographic, clean directions. Original by Yung AIGA.
