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Modern navigation brand combining a yellow directional arrow symbol with clean white sans-serif wordmark.
Typesans-serif
Moodprofessional, calm, energetic
Industrysaas
Tagsnavigation, direction, forward-thinking, tech startup, dynamic, One word, Navigation & Maps, Arrow, Abstract, Geometric, Letterform, Sans-Serif, Bold, Techy, symbol-text, wordmark: waypoint, analogous, mixed, blue, yellow, green
Palette
#00203E
#DCEA4A
#FAFCFB
Summary
Modern navigation brand combining a yellow directional arrow symbol with clean white sans-serif wordmark.
Visual description
A logo featuring a yellow abstract symbol composed of two overlapping, rounded zig-zag shapes. To the right, the word waypoint is written in a lowercase, white, sans-serif typeface. The entire composition is set against a dark navy blue background.
Key takeaway
Use a high-contrast accent color for a geometric symbol to create a focal point against a dark, monochromatic background.
Reuse notes
Reach for this when designing a logo for tech, saas. Pairs with modern, techy identity systems. Original by Diadem.
