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Classic graphic design poster for Knoll International showing a close-up of a white round table on a dark gradient with clean typography and logo.
Summary
A minimalist advertising poster for Knoll featuring a cropped view of a smooth white round pedestal table against a dark-to-light gradient, with address and brand typography in the top margin and a circular logo.
Visual description
The image is a square-cropped graphic with the table dominating the lower two-thirds: the round white top curves across the upper portion, the thick pedestal base casts a deep shadow on the left creating a strong diagonal gradient from black to gray. Top left text in small caps: "Furniture and Textiles 320 Park Avenue, New York 10022". Centered top: "Knoll International" in bold sans. Top right a simple black circle logo with white split.
Key takeaway
Masterful use of cropping, shadow, and restrained typography to convey premium modernist furniture with just form, material, and negative space.
Reuse notes
Timeless reference for furniture, product, or corporate graphic design. The high contrast gradient and tight crop emphasize sculptural qualities. Ideal for brands wanting a Swiss or mid-century aesthetic in print or digital.
