Little Burgundy sneaker-brand face tattoo campaign

Little Burgundy sneaker-brand face tattoo campaign, editorial, flat, vibrant

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A red two-panel ad spread for Little Burgundy shoes, showing a model with sneaker-brand logos drawn on her face beside a stacked catalogue-cover mockup.

Industryfashion, retail
Palette
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Summary

A bold red retail campaign spread for Little Burgundy, pairing a portrait of a model with sneaker-brand logos drawn on her face and neck against a stacked mockup of the brand's own catalogue covers.

Visual description

Two photographs sit on a solid red background. On the left, a close-cropped portrait shows a young woman in a red top with sneaker and streetwear brand logos (Converse, Adidas, Nike, Puma, Vans, Reebok, Dr. Martens and others) hand-applied to her face and neck like temporary tattoos. On the right, a smaller square photo shows a fanned stack of catalogue covers with rainbow-gradient text on a lavender ground, next to a bird logo reading "Little Burgundy." Season and issue details ("Spring - Summer," "Issue Numero 20") run along the bottom in a clean sans-serif.

Key takeaway

Turning competitor and partner sneaker-brand logos into "tattoos" on a model's skin is a memorable way for a multi-brand retailer to visually claim ownership of the whole category in one image.

Reuse notes

A strong reference for multi-brand retail or marketplace campaigns that want to showcase brand breadth playfully. The logo-tattoo concept depends on genuine brand permissions and works best with a flat, saturated background color to keep focus on the face.

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