KOUCHA Brand Identity

Summary

A bold, orange-themed visual identity featuring overlapping circles and heavy typography.

Visual description

The design features a vibrant orange background with large, overlapping outlined circles. The wordmark 'KOUCHA' is positioned at the top in a heavy black sans-serif font, with Japanese characters at the bottom.

Key takeaway

The use of geometric shapes and high-contrast colors creates a strong, memorable visual impact.

Reuse notes

Apply the overlapping circle motif and bold typography to packaging or social media assets.