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A vibrant, illustrative brand identity featuring a bold green leaf logo and colorful fruit-themed packaging.
Styleplayful, illustrated, organic, maximalist
Colorvibrant
Typesans-serif, display, all-caps
Industryconsumer-app, food, retail
Palette
#E3E1DE
#1B6B38
#BF463B
#D4CC31
#86BAB0
Summary
A vibrant, illustrative brand identity featuring a bold green leaf logo and colorful fruit-themed packaging.
Visual description
The design features a hand-drawn illustration of various fruits like lemons, strawberries, and bananas in bright colors. A prominent green leaf logo contains the 'wake up' wordmark, paired with juice carton mockups featuring matching patterns.
Key takeaway
Use bold, organic illustrations and high-saturation colors to create a high-energy, approachable food brand.
Reuse notes
Apply the hand-drawn fruit illustration style to other product packaging or social media assets.









