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A visual comparison between the standard corporate wordmark and the stylized script logo of Nutella against a textured white background.
Summary
A visual comparison between the standard corporate wordmark and the stylized script logo of Nutella against a textured white background.
Visual description
The image features two versions of the Nutella logo centered on a distressed, light gray concrete-like texture. The top logo is a clean, bold red sans-serif wordmark, while the bottom logo is a larger, expressive red script with a stylized 'n'.
Key takeaway
The design highlights the evolution or variation between a structured corporate identity and a more fluid, organic brand mark.
Reuse notes
Use as a reference for comparing different typographic weights and styles within a single brand identity.









