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Pure-black OG card with a single centered "Eric Hu studio" wordmark, the name in white and "studio" in a silver gradient.
Summary
A logo-only OG card: "Eric Hu studio" centered on pure black, with "Eric Hu" in solid white and "studio" rendered in a metallic silver gradient.
Visual description
The frame is solid near-black with no imagery or texture. Centered horizontally and vertically is a single line of clean sans-serif type. "Eric Hu" is set in crisp white; the word "studio" that follows is filled with a top-to-bottom silver gradient that fades from light to mid grey, giving it a subtle chromed, almost embossed look. Generous black margin surrounds the lockup on all sides. The contrast between the flat white name and the metallic studio descriptor is the only visual device.
Key takeaway
The two-finish wordmark on black: solid white for the name, a silver gradient for the qualifier, so a single line carries quiet hierarchy and a premium sheen without any graphic. Maximal restraint, high perceived polish.
Reuse notes
Ideal for a design studio, creative individual, or luxury brand wanting an austere, confident OG card. The metallic-gradient word trick is reusable on any dark wordmark. Works only on dark grounds; depends on a clean, well-kerned typeface.
