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Close rear view of a person in a black jacket with large white Kartell logo and ribbed turtleneck sweater.
Summary
Close rear view of a person in a black jacket with large white Kartell logo and ribbed turtleneck sweater.
Visual description
The back of a person with short messy light hair turned slightly. They wear a black structured jacket with a large white "Kartell" wordmark across the back and small "MADE IN ITALY" below. A light ribbed turtleneck sweater peeks at the collar. Plain light gray studio background. High contrast black and white.
Key takeaway
Large logo placement on the back of a jacket paired with textured collar creates instant brand recognition in fashion photography.
Reuse notes
Reference for product or apparel photography focusing on back branding. Works for streetwear or design brand campaigns.
