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Museum wayfinding sign with blue header and cream lower section, displaying address and hours in geometric sans-serif.
Summary
Institutional wayfinding signage for YSL Museum in Marrakech, split into two zones: a solid cobalt blue upper section with white logotype and a cream lower section with location coordinates, operating hours, address, and institution name in structured sans-serif type.
Visual description
Rectangular sign with divided color field. The top third is solid cobalt blue with right-aligned "YSL M" in large white sans-serif capitals. The bottom two-thirds is cream/off-white background with dark blue type arranged in a grid. Geographic coordinates (31.6426°N, 8.0031°W) sit at the corners; center text reads "CLOSED M T T F S S 10AM-6PM" above "RUE YVES ST LAURENT 4000 MARRAKECH MOROCCO" and at the bottom "YSL MUSEUM" in all caps.
Key takeaway
Clear separation of institutional identity (color block + logo) and functional information (structured data on neutral ground). The geometric type and coordinate reference create a sophisticated, archive-like aesthetic.
Reuse notes
Strong for cultural institutions, museums, or heritage sites needing both brand presence and precise directional clarity. Works well on outdoor facades or entry plazas.
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