FUTRO Wordmark and Graphic Identity

Summary

A high-contrast black and white graphic identity featuring a bold wordmark, Chinese characters, and a swoosh icon framed by radiating lines.

Visual description

The design features the word 'FUTRO' in a bold, sans-serif font centered within a rectangular frame. Radiating white lines emanate from the center toward the edges, while a smaller box below contains Chinese characters and a swoosh logo.

Key takeaway

The use of radiating lines creates a sense of motion and focus toward the central brand name.

Reuse notes

The radiating line motif can be adapted for various marketing materials to create a sense of energy and direction.