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Cream-colored modern wordmark with organic garden and community gardening aesthetic.
Typesans-serif, serif
Moodfriendly, professional, calm
Tagsorganic, garden, natural, sustainable, hand-drawn feel, negative space play, One word, Letterform, Abstract, Negative space, Sans-Serif, Bold, Lowercase, symbol-text, wordmark: Hums, analogous, warm, orange, yellow
Palette
#AE977B
#16130F
#60603D
#97795B
#3F3B26
Summary
Cream-colored modern wordmark with organic garden and community gardening aesthetic.
Visual description
The logo consists of the word hums in a bold, off-white serif typeface. The letters feature thick strokes and rounded terminals, with the first and last characters incorporating stylized, symmetrical flourishes.
Key takeaway
Use exaggerated, mirrored terminals on the outer letters to create a balanced, frame-like effect for the wordmark.
Reuse notes
Reach for this when designing a logo for food & drink, e-commerce & dtc. Pairs with friendly, modern identity systems. Original by Julien De Meyère.









