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Clean sans-serif wordmark for South House displayed on a modern residential building with timber and black cladding.
Styleminimal
Colorlight, earthy, monochrome, muted, high-contrast, warm
Typesans-serif, all-caps
Moodelegant, calm, professional
Industryreal-estate
Tagsarchitecture, residential, modern design, hospitality, Two words, Hospitality, Letterform, Sans-Serif, Uppercase, Bold, wordmark, wordmark: SOUTH HOUSE, complementary, warm, orange, blue, neutral
Palette
#936843
#C0CED7
#1C1F22
#754E30
#46443D
Summary
Clean sans-serif wordmark for South House displayed on a modern residential building with timber and black cladding.
Visual description
The logo consists of the word SOUTHHOUSE in a white, all-caps sans-serif typeface. The text is split into two weights, with SOUTH in a bold weight and HOUSE in a light weight.
Key takeaway
Use a contrasting font weight within a single word to create a visual hierarchy and a modern, architectural feel.
Reuse notes
Reach for this when designing a wordmark for real estate, design studio. Pairs with elegant, minimal identity systems. Original by Kate Zest Studio.









