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Bold, geometric uppercase wordmark in cream with a modern, sophisticated beverage brand aesthetic.
Summary
Bold, geometric uppercase wordmark in cream with a modern, sophisticated beverage brand aesthetic.
Visual description
The logo features the word TREK in a bold, stylized sans-serif typeface with thick strokes and rounded inner corners. The letters are a solid pale yellow color and are set against a red drink and a neutral background. The letterforms incorporate geometric cutouts and interlocking shapes.
Key takeaway
Use heavy, uniform line weights and geometric negative space to create a custom, architectural feel within a wordmark.
Reuse notes
Reach for this when designing a wordmark for food & drink. Pairs with modern, elegant identity systems. Original by Luis Vask.
