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A curved ribbed reception desk in a wood and concrete lobby, topped by a full-width LED band running the brand gradient.
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See allSummary
The brand gradient applied as light rather than print: a long LED strip wrapping the top of a reception desk, glowing pink through green to orange.
Visual description
An office lobby lit by low side daylight. A vertical timber slat wall fills the left half, a board-marked concrete wall the right, with a small "Ground Floor" directory panel and slim ceiling track lighting. The floor is pale oak. Centred in the frame, a long reception desk with softly rounded ends is clad in fine white horizontal ribs. Its entire upper band is a low-resolution LED panel whose visible pixel grid produces a fine coloured mesh, running magenta-pink at the left, through acid green in the middle, to warm orange at the right. A faint green cast from the screen spills onto the floorboards in the foreground. A slim metal bench sits at the lower right edge.
Key takeaway
Letting the LED pixel pitch stay visible makes the gradient feel like a screen rather than paint, which ties a physical space back to a video product. Wrapping the colour around the desk's curved end gives one clean surface to hold the whole palette.
Reuse notes
A strong reference for brand-in-space work where the identity is a colour system rather than a mark, since no logo appears at all. Depends on a restrained material palette around it; against busier interior finishes the band would read as decoration.









