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Bold, strong grotesque sans-serif with direct geometric forms—powerful for headlines and striking branding applications.
Typesans-serif, grotesque
Industryeditorial, branding, design, advertising
Summary
Bold, strong grotesque sans-serif with direct geometric forms—powerful for headlines and striking branding applications.
What to use it for
Best used for headlines and display sizes to maximize its strong, commanding presence. The geometric character gives it a modern feel ideal for branding and editorial design. Not suitable for body text due to its bold character weight.
Pairing
Pairs effectively with ABC Synt or a refined serif for editorial layouts, or with ABC Walter Neue for typographic contrast within the same family.
