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Blue OG card with a large logo and headline in an upper panel, a workflow chip diagram below, and a photo of two people at a laptop on the right.
Summary
A blue OG card split into three zones: a logo-and-headline panel top-left, a workflow approval-chip diagram below, and a full-height photo of two coworkers at a laptop on the right.
Visual description
The top-left zone is a rich blue panel with a large white "Zip" logo and the headline "Smart procurement, smarter spending" in white sans-serif. Below it on a lighter periwinkle band sits a horizontal approval flow: white chips with avatars reading "Finance review", "Legal review", and "IT review", connected by blue arrows, one marked complete with a check. The right column is a tall photograph of two people in yellow looking at a laptop, separated by a black gutter.
Key takeaway
Splitting the card into distinct color zones, one for branding, one for a product workflow diagram, one for a human photo, so it sells the message, the mechanism, and the people at once. The avatar approval chips make an abstract process concrete.
Reuse notes
Strong for a B2B procurement, finance, or approvals platform that wants to show a workflow and stay human. The three-zone split packs a lot in, so keep each zone simple. Works on a saturated brand-color ground.
