Pipe entrepreneurs hero with floating advance UI

Summary

Full-width hero with blue gradient copy column, lifestyle photo overlaid with advance and revenue cards, navbar, and a client logo strip.

Visual description

Dark blue gradient fills the left two-thirds: white Pipe wordmark navbar with "For Entrepreneurs", "For Partners", "Resources", "Sign in", and a filled blue "Get Started" pill. Below, oversized white headline "Helping businesses build something bigger", muted subcopy about working capital, and a white "Unlock Capital" pill CTA. The right third is a rounded vertical photo of a bearded entrepreneur taping a shipping box, overlaid with three floating white UI cards: a bar chart, two revenue rows with percentage badges, and a larger advance card showing "$250,900", a blue progress bar at zero, and "Payment 2.1% of sales". A bottom strip reads "20K+ USERS HAVE SIGNED UP TO GROW ON THEIR TERMS" above six desaturated partner logos.

Key takeaway

Layering product UI cards over a real founder photo to show capital mechanics without a dashboard screenshot. The advance card with a large dollar figure and repayment percentage makes the offer concrete above the fold.

Reuse notes

Works for embedded-finance or revenue-based lending products targeting SMB operators. Requires authentic photography and believable UI data; the gradient-to-photo split needs careful color balance so white type stays readable.