LUNCH

LUNCH cultivates an avant-garde boutique aesthetic, with a cool, muted palette anchored by deep black text and an unusual purple background. Typography is compact and precise, using a bespoke sans-serif for most content and a distinct display font for striking headings. The layout emphasizes strong visual content on neutral surfaces, with minimal UI elements that feel almost like sparse museum displays, allowing the product imagery to dominate. Use Carbon Black (#000000) for all primary body text and most UI borders to maintain strong typographic contrast. Apply Digital Lavender (#B8AAD0) as a background for any full-width informational banners or footers. Render all product cards without any borders, shadows, or rounded corners (0px radius) to emphasize product photography as the sole visual element. Utilize Good Sans at weight 400 for all navigation links and product descriptions. Implement letter-spacing adjusted for font size, using a tighter track for larger headings (e.g., -0.005em at 32px Good Sans). Prioritize generous vertical spacing around content sections (60px) to allow visual elements to breathe. Display 'Sold Out' text in a distinct red (#ff0000) for immediate visual feedback on product availability. Avoid using drop shadows or complex gradients on UI elements; elevation is not communicated through shadow. Do not introduce additional bright accent colors; the palette is intentionally restrained to prioritize product visuals. Refrain from applying rounded corners to buttons, cards, or other containers; maintain a sharp, angular aesthetic (0px radius). Do not deviate from Good Sans for general UI text; consistency in this bespoke typeface is key to brand identity. Avoid dense, information-heavy blocks of text; opt for precise, spaced-out content. Do not use highly saturated colors for backgrounds; stick to the muted neutral palette. Never use automatic browser link styling; explicitly set link colors and hover states to Carbon Black.