Rows

# Rows — Style Reference
> Minimalist worksheet with warm accents

**Theme:** light

**Site:** https://rows.com

This system feels like a precise, functional workspace, prioritizing clarity and direct interaction. Nearly achromatic surfaces and text form a stark foundation, minimizing distraction and allowing content to take center stage. The single prominent use of a warm gradient accent, along with subtler pastel button backgrounds, injects a controlled energy, hinting at progress and reward against the otherwise restrained UI. Compact spacing, subtle rounded edges, and sharp typography contribute to an efficient and focused user experience.

## Tokens — Colors

| Name | Value | Token | Role |
|------|------|------|------|
| Muted Gold | `#fff6d4` | `--color-muted-gold` | Background for suggestion tags/buttons — provides a very subtle, warm hint of interaction. |
| Sunset Gradient | `#ffb84d` | `--color-sunset-gradient` | Accented suggestion borders, visual indicator in an input field — draws attention with vivid warmth, signaling activity or key information. |
| Carbon Black | `#1a1a1a` | `--color-carbon-black` | Primary text, headings, icons, borders, active element state outlines — provides strong contrast against white and light gray backgrounds, anchoring the visual hierarchy. |
| Canvas White | `#ffffff` | `--color-canvas-white` | Page backgrounds, elevated surfaces — serves as the primary backdrop for all content. |
| Whisper Gray | `#f7f7f7` | `--color-whisper-gray` | Subtle background for interactive elements and hover states — provides slight visual differentiation without introducing strong color. |
| Parchment Tan | `#eaeaea` | `--color-parchment-tan` | Background for inactive or secondary buttons, subtle borders — offers a soft, muted alternative to pure white. |
| Stone Gray | `#e1e1e1` | `--color-stone-gray` | Default borders, dividers, subtle iconography — defines boundaries with a light, unintrusive touch. |
| Ash Gray | `#989898` | `--color-ash-gray` | Placeholder text, secondary labels, inactive states — provides legibility without demanding attention. |
| Charcoal Gray | `#6f6f6f` | `--color-charcoal-gray` | Secondary text, disabled states, supporting body copy — offers a softer text color for less prominent information. |
| Zinc Gray | `#c2c2c2` | `--color-zinc-gray` | Tertiary text, subtle hints — recedes into the background. |

## Tokens — Typography

### Output Sans
- **Substitute:** Inter
- **Weights:** 400, 700
- **Sizes:** 10px, 14px, 18px, 24px
- **Line height:** 1, 1.33, 1.43, 1.45
- **Letter spacing:** 0.008, 0.011, 0.014, 0.02, 0.021
- **Role:** The primary typeface for all text content, from captions to headings. Its clean, sans-serif lines at various weights ensure both readability and a modern, technical feel. A range of specified letter-spacing values fine-tunes visual density across different sizes.

### Output Sans
- **Substitute:** Inter
- **Weights:** 400, 700
- **Sizes:** 10px, 14px, 18px, 24px
- **Line height:** 1, 1.33, 1.43, 1.45
- **Letter spacing:** -0.043
- **Role:** Used for prominent headings, such as 'Hi, what do you want to build?', this weight commands attention with its negative letter-spacing, giving it a tighter, more deliberate appearance, contrasting with the lighter text roles.

## Tokens — Type Scale

Perfect Fourth (1.333) from 14px base.

| Role | Size | Line height | Letter spacing |
|------|------|------|------|
| caption | 10px | 1.43 | 0.021em |
| body | 14px | 1.43 | 0.011em |
| subheading | 18px | 1.45 | 0.014em |
| display | 24px | 1 | -0.043em |

## Tokens — Spacing

- **Section gap:** 24px
- **Element gap:** 4px

## Tokens — Radius

- **Default:** 4px
- **Buttons:** 8px

## Layout

The page adheres to a centered, constrained layout with a suggested max-width hinted by element clusters around 320px, although the overall canvas is full-bleed. The hero section presents a centered headline over a white background, immediately drawing focus. Content is arranged in stacked blocks, with functional categories (Import, Marketing Dashboard) presented in a grid-like fashion with compact, aligned buttons. Section rhythm is consistent, separated by vertical spacing, not visual dividers. There are no alternating light/dark bands or complex content arrangements. Navigation is a simple top-right bar with minimal links. The layout emphasizes density and direct interaction, making content easily scannable and functional choices readily available.

## Imagery

The visual language for imagery is primarily functional and iconography-based. Small, simple, mono-color icons, often in Carbon Black (#1a1a1a) or Ash Gray (#989898), are used to denote functionality (e.g., 'PDF & Image', 'CSV/XLSX') rather than decorative purposes. There's an absence of large-scale photography or complex illustrations, reinforcing the UI-dominant, tool-like nature of the design. The visual information is conveyed through direct UI elements rather than abstract or lifestyle visuals. Icons are outlined, conveying clarity without heavy fills.

## Components

### Search Input Field

### Quick Action Category Buttons

### Footer Link Bar with Start from Blank CTA

### Primary Navigation Link
*Top right navigation items like 'Log in' and 'Free sign up'.*

Text in Carbon Black (#1a1a1a), no background or border, `Output Sans` weight 400, size 14px, lineHeight 1.43, letterSpacing 0.011em.

### Primary Page Title
*Main heading that frames the interaction, e.g., 'Hi, what do you want to build?'.*

Text in Carbon Black (#1a1a1a), `Output Sans` weight 700, size 24px, lineHeight 1.00, letterSpacing -0.043em.

### Search Input Field
*The primary interactive input area for user queries or commands.*

Background is Canvas White (#ffffff), text is Carbon Black (#1a1a1a). Border is 1px solid Sunset Gradient on hover/focus. Placeholder text is Ash Gray (#989898). Padding is inferred 6px vertical and 8px horizontal, with a 4px radius.

### Default Action Button
*General interactive buttons for common actions.*

Transparent background, Carbon Black (#1a1a1a) text, `Output Sans` weight 400, size 14px, lineHeight 1.43, letterSpacing 0.011em. No border and 0px padding is observed for these general context buttons.

### Category Button (Subtle)
*Buttons for filtering or categorizing content, often grouped.*

Text is Carbon Black (#1a1a1a), transparent background. Border is 1px solid Parchment Tan (#eaeaea), radius 8px, padding 6px vertical, 8px horizontal. `Output Sans` weight 400, size 14px, lineHeight 1.43, letterSpacing 0.011em.

### Category Button (Filled)
*Highly prominent category or suggestion buttons.*

Background is Whisper Gray (#f7f7f7), text is Carbon Black (#1a1a1a). Border is 1px solid Stone Gray (#e1e1e1), radius 0px, no padding. `Output Sans` weight 400, likely size 14px.

### Suggestion Tag
*Small, interactive tags suggesting popular or common items.*

Background is Muted Gold (#fff6d4), text is Carbon Black (#1a1a1a) at 54% opacity. Radius 4px, no padding. `Output Sans` weight 400, size 14px, lineHeight 1.43, letterSpacing 0.011em. Border is a 1px solid Sunset Gradient.

### Footer Link
*Navigation links found in the footer, less prominent than primary navigation.*

Text is Charcoal Gray (#6f6f6f), `Output Sans` weight 400, size 14px, lineHeight 1.43. No unique styling beyond color, suggesting a functional role.

## Guidelines

### Do

- Prioritize Canvas White (#ffffff) as the dominant background color for main content areas.
- Use Carbon Black (#1a1a1a) for all primary text, headings, and critical UI elements to ensure high contrast and readability.
- Apply `Output Sans` at weight 700 with letter-spacing -0.043em for all main headings (24px) to create a distinct, tight visual expression.
- Utilize a 8px border-radius for interactive buttons and key UI containers, and 4px for smaller interactive elements like tags.
- Employ the Sunset Gradient (linear-gradient(rgb(255, 84, 56) 0%, rgb(255, 199, 0) 100%)) sparingly for highlight borders on interactive elements, like the search input or suggestion tags.
- Maintain compact spacing, typically 4px for element gaps and 24px for section gaps, to foster an information-dense yet organized layout.
- Use Muted Gold (#fff6d4) for background fills of suggestions or tags to softly indicate potential actions without being overly assertive.

### Don't

- Avoid using highly saturated, non-semantic colors for anything other than specific accent highlights like the Sunset Gradient.
- Do not deviate from the `Output Sans` typeface for any UI text, as its consistent application defines the system's typographic identity.
- Refrain from using strong shadows or complex elevation; UI depth is primarily achieved through subtle background color changes (e.g., Whisper Gray #f7f7f7) and borders (e.g., Stone Gray #e1e1e1).
- Do not use dark backgrounds for main content areas; the system is built on a light theme with high contrast text.
- Avoid excessive line-heights or loose letter-spacing, particularly for headlines, to preserve the system's crisp and condensed feel.
- Do not use generic, unbranded icon sets; rely on the existing simple, mono-color icon style for consistency.

## Agent Prompt Guide

### Quick Color Reference
- Text: #1a1a1a (Carbon Black)
- Background: #ffffff (Canvas White)
- CTA/Accent Border: linear-gradient(rgb(255, 84, 56) 0%, rgb(255, 199, 0) 100%) (Sunset Gradient)
- Inactive Border: #e1e1e1 (Stone Gray)
- Placeholder Text: #989898 (Ash Gray)

### 3-5 Example Component Prompts
1. Create a `Primary Page Title`: Centered `Output Sans` text, weight 700, size 24px, lineHeight 1.00, letterSpacing -0.043em, with color Carbon Black (#1a1a1a). Content: 'Hi, what do you want to build?'.
2. Generate a `Category Button (Subtle)`: Background transparent, text Carbon Black (#1a1a1a), `Output Sans` weight 400, size 14px, lineHeight 1.43, letterSpacing 0.011em. Border 1px solid Parchment Tan (#eaeaea), radius 8px, padding 6px 8px. Content: 'PDF & Image'.
3. Design a `Suggestion Tag`: Background Muted Gold (#fff6d4), text Carbon Black (#1a1a1a) at 54% opacity, radius 4px. Border 1px solid Sunset Gradient. `Output Sans` weight 400, size 14px, lineHeight 1.43, letterSpacing 0.011em. Content: 'Website Traffic'.
4. Create a `Search Input Field`: Transparent background, Carbon Black (#1a1a1a) text, placeholder Ash Gray (#989898). Radius 4px. Border 1px solid Stone Gray (#e1e1e1), changing to 1px solid Sunset Gradient on hover/focus. Include an icon (e.g. settings) and a small button (e.g. orange). Placeholder text: 'Create a website traffic dashboard from Google An'.
5. Implement a `Default Action Button`: Transparent background, text Charcoal Gray (#6f6f6f), `Output Sans` weight 400, size 14px, lineHeight 1.43. No border or padding. Content: 'Start from blank ->'.