Videoconferencia

# Videoconferencia — Style Reference
> Collaborative daylight workspace — every surface a white panel under fluorescent clarity, single violet pulse marking where to act.

**Theme:** light

**Site:** https://microsoft.com/teams

Microsoft Teams' page feels like a sunlit open-plan office — bright white expanses punctuated by the distinctive Teams violet-purple (#5d5bd4) and dense navy text (#17253d). The light is almost clinical, with near-zero ambient color tinting, pulling all chromatic attention to the vivid Teams purple accent and photography. Segoe UI Variable's tight negative tracking at display sizes (−0.025em at 48px) is the typographic signature — Microsoft's own variable font doing what no system font substitute can replicate, with headlines that compress horizontally as they scale up. Cards sit as floating white rectangles with a 24px corner radius and a paired micro-shadow system, never harsh — rgba(0,0,0,0.12) 0px 0px 2px plus rgba(0,0,0,0.14) 0px 2px 4px creates a faint lift without drama. The only pill-shaped element (200px radius) reserved for one secondary UI button variant signals interactivity hierarchy without color alone.

## Tokens — Colors

| Name | Value | Token | Role |
|------|------|------|------|
| Teams Violet | `#5d5bd4` | `--color-teams-violet` | Primary CTA buttons, active nav underlines, badge backgrounds — the single saturated signal on an otherwise achromatic page. Vivid violet-purple stands apart from Microsoft blue (#0067b8) to brand Teams distinctly within the Microsoft ecosystem. |
| Teams Midnight | `#333275` | `--color-teams-midnight` | Hover and pressed states for Teams Violet buttons, nav link active text — darker violet that deepens without shifting hue. |
| Teams Deep | `#424197` | `--color-teams-deep` | Button pressed/focus states — intermediate violet between Teams Violet and Teams Midnight. |
| Microsoft Blue | `#0067b8` | `--color-microsoft-blue` | Link text, icon fills, navigation affordances — the legacy Microsoft hyperlink blue used on informational elements, never on CTA buttons. |
| Ink Navy | `#17253d` | `--color-ink-navy` | Primary text, headings, body copy, icons — near-black with a distinct blue cast that avoids pure black harshness. |
| Abyss Navy | `#0e1726` | `--color-abyss-navy` | Darkest heading weight, button text on transparent dark-background variants. |
| Steel | `#616161` | `--color-steel` | Secondary body text, captions, placeholder text, icon color for inactive states. |
| Graphite | `#262626` | `--color-graphite` | Nav link text, body text at medium emphasis. |
| Cloud | `#ffffff` | `--color-cloud` | Page backgrounds, card surfaces, button text on dark. |
| Frost | `#f2f2f2` | `--color-frost` | Footer background, alternate section background. |
| Lace | `#fbf5fb` | `--color-lace` | Subtle lilac-tinted surface for decorative hero background areas. |
| Ice Border | `#e6f2fb` | `--color-ice-border` | Badge borders, light blue-tinted separator lines. |
| Mist | `#bdc5d2` | `--color-mist` | Subtle borders, dividers, input outlines in resting state. |
| Near White | `#fefefe` | `--color-near-white` | Card surface background — one step off pure white to reduce glare on elevated surfaces. |

## Tokens — Typography

### Segoe UI Variable Text
- **Substitute:** Inter Variable
- **Weights:** 400, 500, 600
- **Sizes:** 12px, 14px, 15px, 16px, 20px, 24px, 32px, 48px, 100px
- **Line height:** 1, 1.2, 1.06
- **Letter spacing:** -0.03em at 12-14px, -0.025em at 16-20px, -0.02em at 24px, -0.015em at 32px, -0.01em at 48px; +0.08em for all-caps labels
- **Role:** The primary workhorse: all headings, body text, nav labels, buttons, badges. Microsoft's own variable font whose optical sizing axis auto-adjusts letterform construction at different sizes — tighter tracking at display scale (48px at −0.01em to −0.025em) is baked into the font's design intent, not added post hoc.

### Segoe UI Variable Display
- **Substitute:** Inter Variable (display instance)
- **Weights:** 500, 600
- **Sizes:** 20px, 24px, 32px, 48px, 62px
- **Line height:** 1.16
- **Letter spacing:** -0.025em at 20-24px, -0.015em at 32px, -0.01em at 48-62px
- **Role:** Hero and section headings at large scale — the Display optical axis activates wider, more open letterforms than the Text axis at the same point size, making headlines feel more authoritative at 48px and above.

### Segoe UI Variable Small
- **Substitute:** Inter Variable (caption instance)
- **Weights:** 400
- **Sizes:** 14px
- **Line height:** 1.43
- **Letter spacing:** -0.03em
- **Role:** Tight-tracked small labels and fine-print contexts.

### Segoe UI
- **Substitute:** system-ui, sans-serif
- **Weights:** 400, 600
- **Sizes:** 11px, 13px, 15px
- **Line height:** 1.2
- **Letter spacing:** normal
- **Role:** System fallback used in footer, some nav utility links, and browser-rendered UI chrome. No tracking adjustments — falls back to OS default rendering.

## Tokens — Type Scale

Major Third (1.25) from 16px base.

| Role | Size | Line height | Letter spacing |
|------|------|------|------|
| caption | 12px | 1.43 | -0.36px |
| body-sm | 14px | 1.43 | -0.42px |
| body | 16px | 1.5 | -0.4px |
| subheading | 20px | 1.4 | -0.5px |
| heading-sm | 24px | 1.33 | -0.48px |
| heading | 32px | 1.25 | -0.48px |
| heading-lg | 48px | 1.17 | -0.48px |
| display | 62px | 1.16 | -0.62px |

## Tokens — Spacing

- **Max width:** 1600px
- **Section gap:** 64-96px
- **Card padding:** 24px
- **Element gap:** 8-16px

## Tokens — Radius

- **Buttons:** 8px
- **Inputs:** 8px
- **Cards:** 24px
- **badges:** 8px
- **buttonsPill:** 200px
- **chips:** 3px

## Tokens — Elevation

- **Elevated Content Card:** `rgba(0, 0, 0, 0.12) 0px 0px 2px 0px, rgba(0, 0, 0, 0.14) 0px 2px 4px 0px`
- **Floating Icon Bar:** `rgba(0, 0, 0, 0.12) 0px 0px 2px 0px, rgba(0, 0, 0, 0.14) 0px 2px 4px 0px`

## Layout

Max-width content is approximately 1600px centered, but hero and nav bands run visually full-bleed. The hero is a 2-column split: left third for headline + CTA text, right two-thirds for the floating product visual — asymmetric, image-heavy. Below the hero a sticky horizontal tab navigation bar with CTA button spans full width. Section rhythm alternates #ffffff bands: featured news in 2-column card grid, then a full-width text section for solutions, continuing downward. Cards in the news grid are equal-height 2-up at the viewport shown. Navigation is a fixed top bar (54px) with logo left, nav center, actions right — mega-menu dropdowns on hover. A fixed right-edge floating icon bar for contact actions provides persistent access without breaking the main layout. Vertical section gaps are 64-96px, giving the page a spacious corporate breathing room between each content band.

## Imagery

The hero features a 3D-rendered product screenshot composite — the Teams app UI rendered as a floating tablet/screen with illustrated lavender and teal decorative elements beneath it, plus emoji reaction graphics floating around it. The treatment is product-showcase-first: the interface itself is the hero visual, not people or lifestyle. Below the fold, editorial photography takes over: tightly cropped portraits and workspace candids at 16:9 ratio filling the top half of article cards — warm ambient light, realistic color grading, no duotone or filters. Photography is lifestyle-adjacent but workspace-focused (people at desks, on video calls) rather than abstract or staged against solid colors. Icon style throughout is Microsoft Fluent: filled with rounded corners, monochromatic #17253d at nav size, multicolor Microsoft flag logo as the single exception. Image density is moderate — alternating text-dominant and image-plus-text sections, cards always lead with the image.

## Components

### Primary CTA Button Group

### Article Preview Card Pair

### Horizontal Section Tab Nav

### Primary CTA Button
*Main conversion action (Download, View Plans)*

backgroundColor=#5d5bd4, color=#ffffff, borderRadius=8px, padding=8px 16px, font: Segoe UI Variable Text 500 15px. Hover darkens to #424197. The 8px radius is a hard corner relative to the 24px card radius — buttons feel precise, not soft.

### Ghost Navigation Button
*Outline-style secondary actions in the top nav (Descargar Teams, Iniciar sesión)*

backgroundColor=transparent, color=#262626, border=1px solid transparent (visual separation via spacing only), borderRadius=0px, padding=16px 30px 16px 12px. Zero border radius — purely typographic with no frame.

### Underline Navigation Button
*Active tab/section indicator in horizontal content nav*

backgroundColor=transparent, color=#0e1726, borderBottom=2px solid #0e1726, borderRadius=0px, padding=0 0 32px 0. Bottom border only — tab indicator with generous 32px bottom padding to position the underline at baseline distance.

### Pill Secondary Button
*Decorative or secondary CTA overlaid on hero visual areas*

backgroundColor=transparent, color=#ffffff, borderRadius=200px, padding=16px. Full pill shape reserved for white-text variants appearing over imagery — the only element with >24px radius, creating maximum contrast with sharp-cornered primary buttons.

### Transparent Content Card
*Layout grouping without visual separation*

backgroundColor=transparent, borderRadius=0px, boxShadow=none, padding=0. Used for grid cells that rely on surrounding whitespace rather than a surface for grouping.

### Labeled Badge
*Section category labels (NOTICIAS DESTACADAS, SOLUCIONES)*

backgroundColor=transparent, color=#17253d, borderRadius=0px, padding=0. Uppercase tracking at +0.08em (letterSpacing=0.08em via Segoe UI Variable Text), weight 600, 12px. Zero-padding text label — no visual container, relying on tracking and weight for distinction.

### Surface Badge
*Tag chips on cards and content metadata*

backgroundColor=#fefefe, color=#17253d, borderRadius=8px, padding=4px 8px. White card-colored surface with same 8px radius as buttons — system-consistent without hierarchical confusion.

### Top Navigation Bar
*Global site header with Microsoft logo, product name, and nav links*

backgroundColor=#ffffff, height=54px, borderBottom=1px solid #bdc5d2. Product name 'Teams' in Segoe UI Variable Text 600 at 15px. Nav items at 14px weight 400 #262626 with dropdown chevrons. Right-side CTAs use Ghost and Primary Button styles.

### Horizontal Section Tab Nav
*In-page content navigation (Noticias destacadas, Soluciones, Productos y servicios)*

backgroundColor=#ffffff, borderBottom=1px solid #bdc5d2, height=56px. Active item uses Underline Navigation Button style. Right-aligned CTA button uses Primary CTA Button style at #5d5bd4.

### Hero Section
*Full-width page opener with headline, body, CTA, and product visual*

backgroundColor=#ffffff (with #fbf5fb lilac tint at far right). Headline: Segoe UI Variable Display 600 48px tracking −0.01em, color=#0e1726. Body: 16px 400 #616161. CTA: Primary CTA Button. Right half: 3D product screenshot floating on illustrated background — image is contained, not full-bleed.

### Article Preview Card
*News and blog post previews in card grid*

Uses Elevated Content Card as container. Image fills top of card with no padding, borderRadius=24px 24px 0 0 clipping. Title: Segoe UI Variable Text 600 20px #17253d. Body: 14px 400 #616161. Footer: 'Más información' link in Microsoft Blue (#0067b8) with right-arrow icon, 16px padding all sides.

### Floating Icon Bar
*Fixed right-side quick-action icons (contact, mail, phone)*

backgroundColor=#ffffff, borderRadius=24px 0 0 24px (left-side pill), boxShadow=rgba(0,0,0,0.12) 0px 0px 2px 0px, rgba(0,0,0,0.14) 0px 2px 4px 0px. Icon color #17253d. Positioned fixed right:0, vertically centered.

## Guidelines

### Do

- Use #5d5bd4 exclusively for primary CTA buttons and active navigation indicators — never for decorative color fills or backgrounds.
- Apply 24px border-radius to all card containers; apply 8px border-radius to all buttons, badges, and inputs. Never mix these two radii between container and control.
- Use Segoe UI Variable Display at weight 600 for headings above 32px; always pair with negative letter-spacing: −0.025em at 20-24px, −0.015em at 32px, −0.01em at 48px+.
- Set all section category labels (e.g. NOTICIAS DESTACADAS) in Segoe UI Variable Text 600 12px with letterSpacing=+0.08em and color=#17253d — uppercase tracking only at caption scale, never on headings.
- Elevate white cards off the white page using the two-layer shadow: rgba(0,0,0,0.12) 0px 0px 2px 0px, rgba(0,0,0,0.14) 0px 2px 4px 0px — no other shadow values.
- Reserve Microsoft Blue (#0067b8) for hyperlinks and informational icon fills only — it must never appear on CTA buttons, which belong exclusively to Teams Violet (#5d5bd4).
- Maintain the near-white card surface (#fefefe) distinct from the pure white page (#ffffff) to ensure shadow-based elevation reads correctly.

### Don't

- Do not use border-radius values between 8px and 24px on any element — the design system jumps directly from control-scale (8px) to container-scale (24px) with nothing in between except the 200px pill.
- Do not apply the Teams Violet (#5d5bd4) to text, borders, or decorative elements — it appears only as button backgroundColor and active state indicator.
- Do not use pure black (#000000) for body or heading text — all text uses #17253d (Ink Navy) or #0e1726 (Abyss Navy), preserving the blue-cast warmth of the palette.
- Do not stack more than two colors from the violet family (e.g. #5d5bd4 + #333275 + #424197) in a single component — only the primary fill and one hover/focus state.
- Do not use shadows with vertical offset above 4px or opacity above 0.15 — the elevation system is intentionally near-invisible.
- Do not set headline letterSpacing to 0 or positive values at any display size — negative tracking is mandatory at all sizes above 14px.
- Do not use Segoe UI (system fallback) for any designed UI element — it is reserved for browser-native and OS-rendered contexts only; all explicit text must use Segoe UI Variable Text or Display.

## Agent Prompt Guide

QUICK COLOR REFERENCE:
• Body text: #17253d
• Page background: #ffffff
• Card surface: #fefefe
• Primary CTA (Teams Violet): #5d5bd4
• Link / icon accent: #0067b8
• Secondary text: #616161
• Border / divider: #bdc5d2

EXAMPLE COMPONENT PROMPTS:

1. HERO SECTION: White (#ffffff) background, left column 40% width. Headline at 48px Segoe UI Variable Display weight 600, color #0e1726, letterSpacing −0.01em, lineHeight 1.17. Subtext at 16px Segoe UI Variable Text weight 400, color #616161, lineHeight 1.50. CTA button: backgroundColor #5d5bd4, color #ffffff, borderRadius 8px, padding 8px 16px, font 500 15px. Right column: floating product screenshot with lilac (#fbf5fb) background wash.

2. ARTICLE PREVIEW CARD: backgroundColor #fefefe, borderRadius 24px, boxShadow rgba(0,0,0,0.12) 0px 0px 2px 0px and rgba(0,0,0,0.14) 0px 2px 4px 0px. Top: 16:9 image fills card width, clipped to 24px 24px 0 0 radius. Content padding 24px. Category label: 12px weight 600 #17253d letterSpacing +0.08em uppercase. Title: 20px weight 600 #17253d lineHeight 1.40. Body: 14px weight 400 #616161. Footer link: 'Más información' in #0067b8 with right-arrow icon.

3. PRIMARY CTA BUTTON: backgroundColor #5d5bd4, color #ffffff, borderRadius 8px, padding 8px 16px, fontFamily Segoe UI Variable Text, fontSize 15px, fontWeight 500. Hover: backgroundColor #424197. Focus: outline 2px solid #5d5bd4, outlineOffset 2px.

4. HORIZONTAL TAB NAV: backgroundColor #ffffff, borderBottom 1px solid #bdc5d2, height 56px, display flex, alignItems center, gap 0. Tab items: 14px weight 400 #262626, padding 0 16px 32px 12px. Active tab: color #0e1726, borderBottom 2px solid #0e1726. Right-aligned CTA: backgroundColor #5d5bd4, color #ffffff, borderRadius 8px, padding 8px 16px.

5. SECTION CATEGORY LABEL: fontFamily Segoe UI Variable Text, fontSize 12px, fontWeight 600, color #17253d, letterSpacing +0.08em (0.96px), textTransform uppercase, lineHeight 1.43. No background, no border, no padding — standalone typographic label above section heading.