dan studio asterisk-mark wordmark, white on charcoal

dan studio asterisk-mark wordmark, white on charcoal, minimal, geometric, dark

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The stacked wordmark 'dan studio' in a heavy rounded sans, white on charcoal, anchored by a custom asterisk-slash glyph that doubles as a brand mark to the left.

Summary

A two-line lowercase wordmark, 'dan' over 'studio', in a heavy rounded geometric sans, reversed white out of a near-black charcoal field. A custom asterisk-slash glyph to the left acts as the standalone brand mark.

Visual description

The lockup is centered on a flat charcoal ground. 'dan' sits on the top line with a small superscript TM, 'studio' fills the line below at the same weight, the two words tightly stacked so their cap-to-baseline blocks align into a solid mass. Letterforms are bold, rounded, slightly condensed, with closed apertures. To the left, a bold geometric glyph built from a vertical bar crossed by angled strokes reads as an asterisk or starburst and is sized to the full two-line height, functioning as the icon half of the system. Everything is pure white on charcoal, no other color.

Key takeaway

The asterisk-slash glyph engineered to match the wordmark's stroke weight and full stacked height, so the mark and logotype lock as one unit yet the glyph can stand alone as an avatar. Tightly stacking two short words into a single dense block is a reliable way to give a small studio name presence.

Reuse notes

Good template for a design studio, agency, or creative-services identity that needs both a horizontal logotype and a square app/social mark from one drawing. Reverse it on dark for impact, or invert to black-on-white. The heavier the weight, the more the negative-space joins in the glyph need manual tuning.

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