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Clean, modern white wordmark for a cocktail bar brand, overlaid on a lifestyle photo of colorful drinks and citrus garnishes.
Summary
Clean, modern white wordmark for a cocktail bar brand, overlaid on a lifestyle photo of colorful drinks and citrus garnishes.
Visual description
The logo features the word folks in a bold, white, lowercase sans-serif typeface with rounded corners. The letter s is underlined by a thick white horizontal bar. Below this, the words cocktail bar appear in a smaller, spaced-out white sans-serif font.
Key takeaway
Use a thick underline that extends from the final letter to create a grounded, stable base for the wordmark.
Reuse notes
Reach for this when designing a wordmark for food & drink. Pairs with modern, friendly identity systems. Original by Julia Petrova.
