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Mailchimp logo featuring a smiling cartoon chimp mascot head in black with a yellow background, paired with bold black wordmark text.
Summary
Mailchimp logo featuring a smiling cartoon chimp mascot head in black with a yellow background, paired with bold black wordmark text.
Visual description
A black graphic of a smiling monkey wearing a captain's hat is positioned to the left of the word mailchimp. The text is written in a lowercase, bold, rounded sans-serif typeface. All elements are black against a solid yellow background.
Key takeaway
Use a high-contrast, two-color palette to create a bold and instantly recognizable brand identity.
Reuse notes
Reach for this when designing a logo for saas, tech. Pairs with playful, friendly identity systems. Original by Collins.
