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Bold black sans-serif wordmark with silhouettes of divers integrated into the letterforms, set against a vibrant yellow background.
Typesans-serif, all-caps
Moodfun, bold, professional, energetic
Industrysaas
Tagswordmark, interactive, conceptual, diving, human figures, negative space play, One word, Letterform, Human & Face, Negative space, Sans-Serif, Bold, Uppercase, wordmark: SONDER, monochromatic, warm, yellow, neutral
Palette
#FFCC1A
#080808
#C39E23
Summary
Bold black sans-serif wordmark with silhouettes of divers integrated into the letterforms, set against a vibrant yellow background.
Visual description
The word SONDER is written in a bold, black, sans-serif typeface against a solid yellow background. Three small black silhouettes of people are positioned around the text, appearing to stand or lean on the letters.
Key takeaway
Use human silhouettes at a miniature scale to create a sense of depth and physical interaction with the typography.
Reuse notes
Reach for this when designing a wordmark for tech, design studio. Pairs with playful, bold identity systems. Original by OHMY.
