Preview image. Unlock full-res
Minimal typographic poster with massive bold sans-serif "BDA'18" and supporting text for the 2018 Brasil Design Award.
Summary
Clean black-and-white typographic poster announcing the Brasil Design Award 2018 with dominant bold lettering.
Visual description
White rectangular poster centered on black. Huge black condensed sans-serif letters spell "BDA'18" with the apostrophe raised. Below in smaller gray sans "Brasil Design Award 2018". Bottom text in black: "Vote for Design Digital Category until November 15th" and the website.
Key takeaway
Massive scale and tight letter-spacing in a single weight create instant impact with almost no other elements.
Reuse notes
Classic for awards, conferences or announcements. Works only in high contrast; center on the page and let the type breathe.
