Baselayer split lead capture contact

Summary

A 50/50 split lead-capture section pairs a dark marketing column with rotating testimonial and trust logos against a minimal white email form.

Visual description

Left half uses navy blue with a grid of small plus and X marks framing a white Baselayer logo, oversized serif headline "Approve 100% of qualified businesses," and a white testimonial card with photo, quote, and large closing quotation mark. Three square pagination dots and a "TRUSTED BY INDUSTRY LEADERS" row with faint logo placeholders sit below. Right half is plain white with a bordered EMAIL input and solid blue CONTINUE button centered vertically.

Key takeaway

The split keeps social proof and conversion separate so the form stays distraction-free. One-field capture lowers friction while the dark column carries credibility. Decorative grid marks add texture without competing with copy.

Reuse notes

Strong for B2B SaaS signup or demo-request flows. Needs a real testimonial and partner logos to avoid empty placeholders. Works best when the left story and right action share one clear conversion goal.