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Lime header and kitchen lifestyle photo with centered bill breakdown card showing total cost versus zero out-of-pocket with Milo.
Summary
A benefit display overlaying a warm kitchen photo with a white card itemizing vet costs and contrasting full refund versus zero customer payment.
Visual description
Top third lime green with black headline about dog care not being complicated or a privilege and small "CUIDA CON CRITERION" badge. Lower kitchen photo shows a woman with a scruffy dog near subway tile cabinets. Centered white rounded card titled "Your veterinary bill with MILO" lists consultation, x-ray, surgery, hospitalization, and 730 euro total. Two horizontal bars below compare "With MILO: up to 100% refund" at 730 euros and "You pay" at 0 euros. Dark green footer on card adds reassurance copy and lime "Start here" button with arrow.
Key takeaway
Make insurance value tangible with a sample invoice and two-bar comparison instead of abstract percentage claims. Keep totals realistic so the zero-pay line feels earned.
Reuse notes
Strong for pet, health, or expense insurance landing pages. Numbers must reflect actual plan limits to stay compliant.
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