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Large footer combining trial CTA, five-column sitemap, social and legal row, and oversized SEMRUSH wordmark on a gradient pinstripe band.
Summary
Semrush footer leading with a free-trial CTA and dense five-column link map, then legal and social utilities, closing on a full-bleed oversized logotype over gradient pinstripes.
Visual description
Upper white block splits left CTA from right navigation. Left shows bold caps GET STARTED WITH SEMRUSH TODAY, subline on seven-day free trial, and lavender Start free trial pill. Right organizes five link columns: Semrush with product and compare links, More tools with enterprise and app links, Company with about and careers, Support with knowledge base and API, Community with blog and webinars. Mid band on pale gray holds black social icons for LinkedIn, Instagram, TikTok, YouTube, Facebook, and X, Adobe logo beside 2026 copyright, centered Privacy Policy, Terms of Service, and Cookies Settings links, and English language dropdown. Bottom full-bleed panel shows enormous black SEMRUSH lettering across a teal-to-purple gradient with fine vertical pinstripes.
Key takeaway
Pair conversion CTA with sitemap in one footer tier so late-scroll users get both paths. Keep legal and social on a quieter gray strip between utility links and brand theater. The oversized wordmark finale turns compliance-heavy footers into a memorable brand moment.
Reuse notes
Works for mature SaaS sites with many destinations; smaller products should drop columns rather than shrink link text. Giant logotype needs horizontal space and will crop awkwardly on narrow viewports. Lavender CTA button must meet contrast requirements on white.
