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A three-poster brand set for 'EXXA' on black, using a stretched geometric wordmark, an arrow-shaped chevron motif, and Portuguese taglines in yellow and dark green over sage and peach panels.
Summary
Three vertical posters for the brand "EXXA," floated on a black field. The identity hinges on a wide geometric wordmark whose crossbars suggest arrows, echoed by a large diagonal chevron that splits the middle and right panels.
Visual description
Three portrait cards sit evenly spaced on pure black. Left: a dark forest-green card with the "EXXA" wordmark in pale grey, the same word stacked and repeated above and below as faint outline echoes. Center: a sage-grey card crossed by a bold dark-green diagonal chevron, overlaid with the yellow tagline "Idealizar, construir e realizar." in a heavy geometric sans, with a small "EXXA" mark bottom-right. Right: a card split diagonally between sage-grey and peach-orange, carrying the dark line "Onde não existe limite para o que pode ser imaginado." and the wordmark bottom-right. The palette is consistent across the three: black, forest green, sage, peach, with yellow as the accent.
Key takeaway
The wordmark and the chevron graphic are the same idea at two scales: the arrowed letterforms become a giant directional motif that splits the canvas. That lets one geometric mark double as both logo and full-bleed background device. The faint stacked-outline repeat of the wordmark is a cheap way to add depth to a flat panel.
Reuse notes
Suited to construction, architecture, agency, or "build it" brands wanting a forward, aspirational tone. The diagonal-split and chevron system scales across posters, social, and signage. Keep the palette tight; the peach accent against forest green is what keeps it from feeling corporate-generic.
