Two canvas totes lie side by side on a textured yellow surface, each with a pair of magenta webbing handles arcing above it. The left bag is royal blue and carries a large nested-heart graphic in yellow, magenta, navy, and blue that runs off the left edge of the panel, with a faint tonal heart pattern printed in the background blue. The event wordmark sits small in the lower right corner, its "V" replaced by a yellow and blue heart, with "SONG CONTEST UNITED KINGDOM LIVERPOOL 2023" set tiny beneath it. The right bag is deep navy with "UNITED BY MUSIC" stacked on three lines in heavy yellow condensed caps, centered and filling most of the panel, with no other elements. Lighting is flat and the drop shadows are soft, so the canvas weave stays visible on both bags.

Key takeaway

Splitting the merchandise into one all-graphic and one all-type piece means the pair reads as a system rather than two versions of the same bag. Carrying the handle color from the artwork palette turns a hardware choice into a brand cue.

Reuse notes

A clean template for presenting event or festival merchandise: two colorways, flat lay, brand-colored ground. The ghosted tonal pattern on the blue bag only survives on a large solid panel, so it will not translate to smaller items. The magenta handles need to be specified as a real trim color, not just rendered.