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A split frame pairing yellow and purple hanging vinyl banners with a metal-framed transit lightbox poster built on a colour-block grid.
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Summary
Two applications shown side by side in one frame: overlapping vinyl banners hanging in a concourse, and a framed poster in a transit lightbox using the same colour-block grid.
Visual description
The left half is a low-angle photograph of two large vinyl banners hung by grommets from a concrete soffit. The nearer one is warm yellow and reads "Join Schools Chess Competition in Aktau" in sentence case, with the globe-and-hands logo lockup and the championship name in caps at the lower left, and a tall outlined rectangle enclosing a black arrow at its right edge. Behind it a purple banner shows "Championship" in very heavy condensed type, a lilac and white checkerboard band, and the event URL. The right half shows a portrait poster inside a brushed metal lightbox set into a dark tiled wall. Its grid runs: a top row of small labels reading "1st", "SEASON" and "2023"; a green cell with "Join" in heavy condensed black beside a white cell holding a line-drawn pair of hands around a solid black pawn; a green strip with an arrow and the URL; a photograph of a boy in a cream cap and plaid shirt resting his chin on his hand at a chessboard; a yellow cell of body copy about daily tournaments; and a yellow footer with the sponsor credit, the logo lockup and the URL. A narrow purple strip runs down the left edge.
Key takeaway
The same modular colour-block grid scales from a hanging banner read at ten metres to a lightbox read at arm's length simply by changing how many cells are filled. Repeating the arrow-and-URL cell across both formats gives every piece the same call to action.
Reuse notes
Handy reference for showing two very different formats of one campaign in a single image. The composite crop means neither application is seen whole, so pair it with a straight-on view when the full poster layout needs to be judged.
