Preview image. Unlock full-res
A large outdoor digital billboard mounted on a brick wall displaying an illustrated landscape with rolling pink hills, white clouds, a hot air balloon, and the headline Making work feel good.
Summary
A large outdoor digital billboard mounted on a brick wall displaying an illustrated landscape with rolling pink hills, white clouds, a hot air balloon, and the headline Making work feel good.
Visual description
A tall digital billboard display (roughly 8:5 portrait ratio) set within a black bezel frame, mounted on a brick exterior wall. The screen shows a vibrant illustrated landscape: the top two-thirds features soft white cumulus clouds on a hot pink sky. Below, rolling hills rendered in hot pink, yellow-green, blue, and teal create horizontal bands of color. A single multicolored hot air balloon (orange, yellow, red panels) sits in the right-center airspace. Bold navy sans-serif type reads Making work feel good across the upper portion. Small attribution text appears at bottom-left (making-work-good.uk) and bottom-right (golden). The overall palette is warm and gradient-heavy, with pink as the dominant accent. A small blue Google badge sits at the top of the bezel.
Key takeaway
The use of a simple, illustrative landscape to convey aspiration and optimism without resorting to photography. The bold, confident color gradients that separate each landscape layer and draw the eye downward. The pairing of playful illustration with assertive display typography to make a corporate or HR message feel approachable.
Reuse notes
Ideal for employer branding, recruitment campaigns, or any project positioning work as positive and human-centered. Works at large scale and distance, so readable from street level. The warm, gradient-heavy palette telegraphs friendliness; pair with clear, short headlines. Requires strong contrast between text and background, especially at this size.
