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Near-black closing band with oversized white headline, lavender trial pill, G2 award badges, and minimal legal footer.
Summary
Near-black closing band with oversized white headline, lavender trial pill, G2 award badges, and minimal legal footer.
Visual description
Solid dark charcoal background fills the frame. Centered upper area shows a large all-caps white headline WIN EVERY SEARCH WITH SEMRUSH ONE and a pill-shaped lavender Try free for 7 days button with dark text directly beneath. Lower third carries a horizontal row of five light gray G2 ribbon badges labeling #1 SEO Tool, #1 Competitive Intelligence, Best Software Products 2026, Best Global Software Companies 2026, and Best AEO Tools. Bottom edge splits copyright on the left in small gray type and three legal links on the right: Legal Info, Privacy Policy, and Do not sell my personal info.
Key takeaway
One headline and one pill CTA on true dark keeps the ask unmistakable before footer noise. A full badge row supplies proof without secondary copy. Lavender button on charcoal separates the action from default green used elsewhere on Semrush.
Reuse notes
Strong pre-footer trial push for mature SaaS with award assets ready. Requires real G2 or equivalent badges; empty rows look hollow. Best on pages already in dark mode so the band feels continuous.
