큰그림컴퍼니

This design system operates on a 'digital printing press' aesthetic, characterized by an off-white, textured canvas reminiscent of crumpled paper and heavy, monochromatic typography. Visual hierarchy is established through a dramatic scale of bold sans-serif text, often appearing in large, dense blocks. Components are outlined and minimalist, avoiding strong colors or heavy shadows to maintain a lightweight, ephemeral quality, as if printed or drawn onto the background. The overall feel is raw, industrial, and highly graphic, with an emphasis on typographic expression over illustrative elements. Prioritize Helvetica Neue, weight 700, for all major headlines and impactful statements, leveraging dramatic scale (e.g., 274px). Use distinct negative letter-spacing for large text: -0.0400em for sizes 75px and above, -0.0100em for sizes around 20px. Employ Ink Black (#121212) as the default color for all text, essential borders, and icons, creating high contrast. Utilize Paper White (#ffffff) for primary page backgrounds and Aged Paper (#f1f1f1) for secondary surfaces to create subtle layered depth. Apply a 20px border-radius to general container elements, 28px for navigation items, and 40px for buttons to maintain a consistent rounded but not overly soft aesthetic. Use Faded Ink (#e1e1e1) for subtle borders and background textures, suggesting a softer printed line. Implement Ghost Navigation Buttons with a 1px solid border in Ink Black and 28px radius for a lightweight, interactive feel. Avoid strong accent colors; the system is deliberately monochromatic with high contrast values. Do not introduce heavy shadows or overt elevation effects; rely on subtle background color shifts and borders for layering. Refrain from using complex gradients; the aesthetic is flat and print-like. Do not combine multiple decorative fonts; Rock Salt is used sparingly for unique callouts, not general elements. Avoid dense, clustered layouts; maintain generous spacing with sectionGap at 72px and elementGap at 10px for readability and visual breathing room. Do not use generic button styles; ensure buttons follow the 40px radius, ghost or outlined appearance with either Ink Black or Faded Ink borders. Avoid illustrative imagery that deviates from product screenshots or stark black-and-white graphics; the focus is on typography and texture.