Olby split brand illustrations

Olby split brand illustrations, flat, illustrated, vibrant

Preview image. Unlock full-res

Two paired brand panels for Olby, a dark-green scene of a figure at a laptop and a pink scene of a skateboarding figure, both flat-illustrated with the lowercase 'ol' mark and tagline copy.

Industryb2b, hr, saas
Palette
#00594C
#E98EAA
#99DF63
#182733
#2C6CC0

Summary

A two-panel brand campaign for Olby, contrasting a dark-green "barriers" scene with a pink "Hello Olby" scene, both built from flat character illustration and a shared lowercase wordmark.

Visual description

The frame splits into two square campaign panels. The left panel sits on deep forest green: a blue-skinned figure in round lime glasses works at a glowing laptop, surrounded by a swirling halo of green and white document cards implying overwhelm. White tagline copy reads "Let's make 'barriers' a word of the past." with "barriers" highlighted in lime, and a lime "ol" logo anchors the bottom left. The right panel flips to dusty pink, where a second figure in a green jacket rides a skateboard up a lime ramp while looking at a laptop. Headline copy reads "Goodbye, career as you know it. Hello Olby." with "Olby" in navy, and a matching dark-green "ol" mark sits bottom right. The flat geometric illustration, limited palette, and consistent lowercase mark tie the two moods together.

Key takeaway

A single illustration style and one wordmark carried across inverted background colours lets two very different messages stay clearly one brand. The lime accent reappears as glasses, highlight word, ramp and logo, threading the whole system. Highlighting one keyword in the brand accent colour is a cheap, repeatable way to add emphasis in copy.

Reuse notes

Reach for this when a tech, HR or productivity brand needs warm, human campaign key-art rather than product shots. The split-panel format suits paired social posts or a before/after narrative. Caveat: flat character illustration sets an informal, friendly tone, less suited to enterprise or luxury positioning.

More like this