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A minimalist brand identity featuring a rounded rectangular graphic with a vibrant horizontal gradient.
Colorvibrant, high-contrast
Typesans-serif, all-caps
Moodbold, professional, energetic
Industrysaas
Palette
#CFCCC2
#0F0F0F
#274796
#B03027
#6F8AAB
Summary
A minimalist brand identity featuring a rounded rectangular graphic with a vibrant horizontal gradient.
Visual description
A large, rounded rectangle sits centered on a light gray background, featuring a horizontal gradient of blue, cyan, white, yellow, orange, and black. The wordmark 'Plane.' is positioned in the top right corner in a clean, black sans-serif font.
Key takeaway
The design balances a bold, colorful centerpiece with a clean, spacious layout to create a modern tech aesthetic.
Reuse notes
Use the rounded rectangle shape and vibrant gradient as a primary brand element for icons or UI components.









