A two-panel case-study frame: boxed mac and cheese stacked into a pyramid on a red field, beside a yellow panel that sets a long chef quote in oversized black caps under an outlined oval badge.

Visual description

On the left, six cartons build a three-tier pyramid against flat red. Each front face carries the white "MATHESON FOOD COMPANY" panel in red condensed caps, then a flavor-coded band (green for "CREAMY SMOKY MAC / FUME A L'ANCIENNE", yellow for "ORIGINAL / ORIGINALE", blue for "CRACKED PEP PEP / POIVRE CRAQUANT"), a line of small caps reading "MACARONI AND CHEESE / MACARONI AU FROMAGE", and a white photographic window showing yellow pasta in a red bowl. A small red oval seal sits at the window's corner. The right half is solid yellow: a black outlined oval containing "CHEF NOTES" in two lines, then eight lines of centered black all-caps quote copy set tight and ragged, filling the panel edge to edge.

Key takeaway

Flavor colors live only in a single band, so the range stays recognisable while variants stay separable. Setting the endorsement quote at near-headline size in the same condensed face makes voice and packaging read as one system rather than copy dropped on top of a product shot.

Reuse notes

Good template for a case-study or campaign slide that has to carry both product and tone of voice. The oval badge is the flexible piece: it can hold any short label. The quote panel only works at this scale if the copy is genuinely conversational; formal corporate lines would look shouted.