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Serif headline hero with orange CTA on the left and a floating Clay app UI mockup showing contacts, groups, and activity feed on the right.
Summary
Split hero pairing editorial serif copy and a bright orange primary CTA with a detailed product window showing Clay's people-centric home feed.
Visual description
Light textured page with top nav: clay wordmark left, Stories/Careers/Pricing/About center, Sign In and black Get Started pill right. Left column carries an orange "NEW" pill badge, large serif headline "Finally, manage all your personal and professional relationships," muted sans subcopy, orange "Get Clay free" button with arrow, ghost Watch video link, and Available on Apple/Windows/web icons. Right side shows a floating app mockup with sidebar search, Home/People/Notes nav, colored group list, and a main feed of birthday reminders, join notifications, and a NYT article card with avatars.
Key takeaway
Serif editorial tone on the marketing side contrasted with a realistic in-app feed makes the product feel human, not corporate. Single saturated orange accent against neutral paper white keeps one clear conversion path.
Reuse notes
Ideal for relationship, CRM, or network tools where the UI story matters as much as the headline. Needs a polished product screenshot; split layout assumes desktop width.
