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Split hero with editorial headline, subscribe CTA, and asymmetric bento image grid of family and product photography.
Summary
Fertility value proposition hero pairing serif copy and burgundy pill CTA with a bento collage of family and product shots.
Visual description
Cream left column (~40% width): burgundy serif headline "Fertility, Reinvented." with italic second word; sans-serif subhead about prenatal evolution; smaller disclaimer on 2x nutrients and egg and sperm health; dark burgundy pill button "GET IT TOGETHER" in white caps. Right column (~60%): asymmetric rounded image grid with large top photo of couple with baby on couch, middle mauve FOR HER product jar with gold logo, bottom-left baby feet on wood, bottom-right green and lavender pouches with powder scoops. Dark green chat bubble bottom-right. Warm, editorial photography throughout.
Key takeaway
Bento collage balances emotional family imagery with product shots in one hero without a slider. Italic serif headline word adds editorial flair to a single-line value prop.
Reuse notes
Premium DTC wellness launches. Image grid needs art direction consistency or the bento feels mismatched.





















