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A getgo brand campaign laid out as ten vertical app-story panels in cobalt, orange, and black, pairing condensed all-caps slogans with circle-cropped worker portraits.
Summary
A ten-up grid of vertical story-format panels for the gig-work brand getgo, alternating slogan panels (CALL THE SHOTS, BE THE BOSS, MAKE YOUR MOVE, WORK YOUR WAY) with circle-cropped photos of real workers, all locked to a cobalt, orange, and black system.
Visual description
The layout is a five-column, two-row grid of phone-proportioned panels. Each carries the lowercase getgo wordmark top-left and a footer line reading "Get the app. Go to work." with getgo.com. Slogans are set in a heavy condensed sans, all-caps, stacked one word per line at large size. A recurring half-circle and full-circle motif organizes the space: solid white or photographic circles sit inside flat color fields. Portraits (a baker holding a tray, a bike mechanic, a beekeeper) are masked into circles and shot against everyday work settings. Color rotates panel to panel across cobalt blue, vivid orange, and near-black, with a subtle paper-texture grain over the flats.
Key takeaway
The circle as a universal container: the same disc holds a photo in one panel and a flat color in the next, so portraits and graphic panels read as one family. Also the strict template (wordmark top-left, slogan center, app-CTA footer) that lets every panel change color and image while staying instantly recognizable.
Reuse notes
A strong reference for a social-first or app-store campaign that needs many interchangeable cuts. The three-color rotation makes it easy to extend to new slogans and faces. Works best in vertical 9:16 story or reel placements; the condensed all-caps slogans want short two-to-three-word lines, not full sentences.
