Myrth matchbook with farmer mascot

Summary

A closed matchbook shot flat and centred, using its whole cover for the mascot mark and reserving one small line for the address.

Visual description

The frame is a wide field of pale speckled terrazzo in beige and grey, with soft shadow falling from the upper left. Dead centre sits a small matchbook in deep forest green, upright, with a subtle sheen along its folded spine. The cover carries a single peach illustration: a stylised figure in a wide-brimmed hat, arms outstretched, hoisting a large olive branch overhead, its body and legs formed from one thick continuous curved stroke that swells into a hook at the base. Below the figure, one line of small letterspaced all-caps sans reads "7423 RIVER ST SE. ADA, MI 49301" in the same peach. The lower band of the matchbook is matt black striker paper, with a thin green strip and a visible staple below it.

Key takeaway

A tiny format handled by giving the mark almost the entire panel and cutting the copy down to a single address line. The mascot is drawn as one continuous stroke, so it survives at the size a matchbook forces on it.

Reuse notes

Useful for restaurant and bar collateral, small print pieces, and anywhere a brand needs a warmer counterpart to a hard logotype. The two-colour approach suits real matchbook printing. The speckled backdrop is close in value to the peach ink, so a darker surface would give the piece more separation.