Peakon colour palette on stacked tab shapes

Summary

A brand colour palette presented as a stack of overlapping tab shapes rather than a swatch row, with each colour naming itself in large italic serif set directly on the field.

Visual description

A very pale ice-blue field fills the frame. Four rounded rectangles overlap like file-folder tabs, each offset down and left of the one above so a strip of every colour stays visible. From the back: a rust brown edge cropped at the top right, a mid cornflower blue tab labelled "Light Cobalt" in black italic serif, a deep navy tab labelled "Navy" in white italic serif, and an amber yellow tab at the bottom labelled "Sunflower" in black. Labels sit in the upper left of each tab, close to the top edge, at a size large enough to read as display type rather than as a caption. The shapes bleed off the left, right and bottom edges of the frame, and the corners are generously rounded on the leading edge only.

Key takeaway

Naming each colour inside its own shape turns a reference chart into a piece of brand expression. The staggered tab overlap does double duty: it shows hierarchy of use and it demonstrates how the colours behave next to one another, which a row of separate squares never does.

Reuse notes

Good pattern for a palette page in a brand guideline, an identity case-study board, or a colour section on a portfolio site. Depends on having a typeface with enough personality to survive at display size, and on colour names worth reading. Needs a light neutral backdrop to keep the stack from feeling heavy.