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Two paper grocery bags in a green corner set, one upright with a slogan lockup and one tipped over spilling produce.
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Summary
Two takeaway bag designs shown together, one carrying a full slogan lockup with farm icons and the other a compact circular badge.
Visual description
The set is a hard corner of pale green wall meeting pale green floor, lit from the left with crisp shadows. The upright bag stands centre-back, cream at the top and bottom with a blush band across the middle. Its front reads "FARM BEFORE PHARM" in dark green condensed caps stacked over three lines at the top, then a lockup where the "vivo" wordmark sits large in the centre with "FROM THE LAND" curved above right, "LIVE FOOD" below, and "TO YOUR HANDS" to the right, flanked by small line icons of crop rows, seedlings, fir trees and a sprout. The second bag lies on its side at the right, plain cream, printed with a black circular badge: the wordmark inside a filled dark disc with the same three phrases set around its edge, plus a small block of legal copy and social icons rotated upright. Fresh produce spills from its mouth and lies loose across the floor: pineapple, broccoli, two halved papayas, a halved red cabbage, lemons, chard, frilly lettuce, a red pepper and cherry tomatoes.
Key takeaway
The same three strapline fragments are locked around the wordmark twice, once laid out wide with icons and once compressed into a circular badge, which gives one message two very different footprints. Tipping the second bag over turns the product itself into the styling.
Reuse notes
Strong reference for grocery, market or delivery packaging that needs both a hero panel and a stamp-sized version. The icon row reads well at bag scale but would clog at sticker size, which is exactly why the badge variant exists. The spill styling needs colourful produce to counter an otherwise pale palette.
