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Case-study slide combining two bold illustration frames with a street photo of an OOH digital billboard, plus a credit block and a hand-drawn "See full case study" link.
Summary
A work-highlights slide for Paralympic sport explainers: a "PARA BADMINTON" illustration frame and a weightlifting frame at left, and a street photo of the campaign on a digital OOH billboard at right.
Visual description
Cream background. The left column stacks two frames: a purple-and-gold "PARA BADMINTON" panel with a bold condensed display title and an illustrated athlete mid-swing, and below it a dark-blue panel with an Allianz-branded weightlifter illustration. A hand-drawn ellipse "pill" reading "See full case study" overlaps the upper-left. The right half is a full-height photograph of a city street showing the "PARALYMPIC SPORT EXPLAINERS" artwork displayed on a Clear Channel digital billboard among trees and pedestrians. Lower-left, a credit block with the client in orange: "Client: International Paralympic Committee, Allianz, Paris 2024", "Agency: Kreatives GmbH", "Full credits list here". The footer and tagline run along the bottom. This slide reads slightly wider than 16:9, near full-bleed top and bottom.
Key takeaway
Anchoring a case study with a real-world OOH photograph so the animated frames gain physical, public-space credibility. The bold condensed display lettering inside one frame contrasts nicely with the deck's restrained serif/sans system.
Reuse notes
A strong template for campaign work that ran in public: pair the deliverable frames with an in-situ photo of the placement. Best when the OOH or environmental shot is genuinely photographed, not mocked up. Keep the same credit-block grammar as the other case studies.














