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Cream feature section with a serif headline about optional add-on tests, four icon columns for premium diagnostics, and a pill CTA.
Summary
A warm cream Function section selling optional premium tests through a centered serif headline, four terracotta line-art icon columns, and an outlined pill CTA.
Visual description
Off-white cream background with centered vertical stack. Headline reads "Membership gives you access to optional Add-On tests" in mixed serif: dark gray regular weight for the lead-in, terracotta italic for "optional Add-On tests." Grey sans-serif sub-copy below about advanced add-on tests revealing hidden risks. Four equal columns in a horizontal row, each with a terracotta outline icon, bold all-caps sans-serif title, and short grey description: GRAIL cancer test (circular cell icon, 50+ cancer types Stage 1 detection), Advanced MRI and CT scans (scanner with signal waves), Extended panels (test tube with biomarker nodes, heart metabolic Alzheimer's allergies), Gut testing (intestinal tract icon, "Coming soon"). Bottom center: terracotta-outlined pill button reading "See all tests."
Key takeaway
Italic terracotta emphasis in the headline signals premium upsell without shouting. Uniform icon-plus-title-plus-copy columns make dense medical offerings scannable while "Coming soon" on the last column shows roadmap honesty.
Reuse notes
Reference for health memberships, diagnostics, or tiered service add-ons. Terracotta-on-cream palette reads warm and clinical. Four-column layout needs desktop width; stack columns on mobile.
