WAKE SHAKE BOOM sunrise badge

Summary

A secondary badge for the brand: a red-orange disc broken into radiating segments with a leaf held inside a droplet at the centre, encircled by the words WAKE SHAKE BOOM set twice on opposing arcs.

Visual description

Flat marigold ground, badge centred and filling most of the height. The core is a solid red-orange circle cut by narrow yellow gaps into wedges that fan out from the middle, reading as both a rising sun and a sliced citrus. Sitting over the centre is a large droplet outline, and inside the droplet a simple leaf drawn as a central stem with three pairs of angled veins, all reversed out in the same marigold as the background so the motif appears cut from the disc rather than placed on it. The droplet's own outline breaks through the lower edge of the circle. Around the badge, the line "WAKE SHAKE BOOM" is set twice in heavy condensed caps on a circular baseline: once across the top arc in red-orange reading left to right, and once across the bottom arc in white reading right to left, so the two settings mirror each other and close the ring with an even gap at each side.

Key takeaway

Setting the same three words twice in opposite directions and in two different colours fills a full ring without repeating a tagline awkwardly or padding it with bullets. Reversing the leaf and droplet to the background colour rather than adding a third ink keeps the whole emblem printable in two colours.

Reuse notes

Ideal as a stamp-style secondary mark for a natural drinks or wellness brand: it drops onto caps, seals, tape, cotton totes and social profile crops where a horizontal logotype will not fit. It needs a minimum size, since the circular type and the fine wedge gaps close up quickly at small scale, and the whole thing depends on a background colour it can knock out of, so it will need a solid-fill alternative for photography.